This information is outdated. Mobile app promotion now available via VK Ads
We have moved mobile app promotion to VK Ads, a platform with a case-proven efficiency where you can launch campaigns in five simple steps. Create account
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We have moved mobile app promotion to VK Ads, a platform with a case-proven efficiency where you can launch campaigns in five simple steps. Create account
Learn more about how to register and set up your VK Ads account by contacting your manager or our support team via caresupport@vk.company.
Integration of myTarget with AppMetrica tracker
How to integrate myTarget with AppMetrica
To track the myTarget ad campaigns in AppMetrica, you need to create a tracking link and specify myTarget as your partner.
1. In the AppMetrica web interface, go to the "Trackers" section and click "Create Tracker".
1. In the AppMetrica web interface, go to the "Trackers" section and click "Create Tracker".
2. Specify the name of the tracker, select the application and platform.
3. In the "Partner", click on the drop-down list and find in it myTarget.
4. Select or specify the target link (it can also be set in the preferences).
5. Click "Save" and use the resulting link in the campaign.
6. Mark the link with macros to get more information about users, according to the instructions.
Template link after marking:
https://redirect.appmetrica.yandex.com/serve/XXXXXXXXX?click_id={clickid}&pid=mail.ru_int&google_aid_sha1={sha1_gaid}&c={{campaign_id}}_{{banner_id}}&af_sub1={{geo}}&af_sub2={{gender}}&af_sub3={{age}}
Detailed instructions for setting up the tracker in the AppMetrica documentation.
How to set up in-app events
Log in to your AppMetrica account. In the "Partners" menu, select myTarget and click "Create Tracker".
Enter the name of the tracker and select the application.
Go to the "Postback Settings" section. Postback is automatically configured for the installation event. To set up your own event, first create it according to the instructions, and then select it when setting up the postback.
How to configure displaying of events in the myTarget account
To see events from the mobile tracker in your account in myTarget, connect the application. Follow the instructions
After connecting the mobile tracker and setting up access to the application, we recommend setting up the transfer of events and their values from your tracker to myTarget and enable postview conversion attribution. Checklist effective application settings
After connecting the mobile tracker and setting up access to the application, we recommend setting up the transfer of events and their values from your tracker to myTarget and enable postview conversion attribution. Checklist effective application settings
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